CAMRA LocAle

the new accreditation scheme to promote pubs that sell locally-brewed real ale, reducing the number of ‘beer miles’ and supporting your local breweries

    from the Taproom Magazine:

The Lamb and Lion, Westcliff on Sea is the only LocAle Pub we have been able to confirm so far.

Everyone benefits from local pubs stocking locally-brewed real ale…

  • Public houses as stocking local real ales can increase pub visits
  • Consumers who enjoy greater beer choice and diversity
  • Local brewers who gain from increased sales
  • The local economy because more money is spent and retained locally
  • The environment due to fewer ‘beer miles’ resulting in less road congestion and pollution
  • Tourism due to an increased sense of local identity and pride – let’s celebrate what makes our locality different.

http://www.drinkaware.co.uk/

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